Insurance News
Brief insurance news and digest for the busy executives. A handy insurance news archive with main focus on Malaysia. Disclaimer: While all attempts are made to ensure the accuracy of the news herein, we will not be liable for any loss arising from the use of any information contained in this blog. You may reproduce materials published here provided the source (news.actuaries.com.my) is properly acknowledged.
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Tuesday, 29 April 2008
Medical Product with NCD
Prudential may roll out medical products with No Claim Discount (NCD) in Malaysia. There are also 2 to 3 new retirement products in the plan.The Company will also spend RM2 mil in rebranding, with a 10-week campaign themed "The Face You Can Trust".
Some facts/statistics/strategies:
- New business annual premiums: RM606 mil (2007) vs RM496 mil (2006), growth rate: 23%
- Market share: 21% (2007), 19% (2006)
- Build other distribution channels: direct marketing, online technology and bancassurance
- Agency force 9,000 (current), 14,000 (2010)
Source: Business Times
Labels: Business Targets, Products, Prudential

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