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Wednesday, 4 June 2008

Transforming Agents to Wealth Planners

Prudential is in the process of transforming its agents to wealth planners. The wealth planners are similar to financial advisers in that they would assess a customer's financial position and risk profile before recommending a product.

There will be 3 categories of wealth planners: premier, executive and senior, according to the skills, competence and production level.

Prudential currently has life insurance, general insurance, unit trusts, takaful, will and trust services under its brand.

A point-of-sales technology would be launched in July to assist the wealth planners.

Source: The Star

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posted by Teh Loo Hai @ 2:43 PM   0 Comments Links to this post

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